MEET YOUR PROFESSORS

 
 
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Liza Deyrmenjian

OWNER OF THE CUTTING ROOM

Liza is an established and respected leader in apparel design and production. She has a talent for designing businesses that win. She loves efficiency as much as aesthetic, margin as much as making it right, and sustainability as much as style. Her balanced approach steers big brands in healthy new directions and provides start-ups with a solid foundation to launch from. She is the founder of FBA360, a New York-based fashion-business coaching firm. Liza knows how to get things done and make things happen.

 
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Star Hoerauf

HEAD OF PATTERN MAKING

Star is an award-winning designer of technical outerwear and a pioneer in the realm of high-performance technical apparel. She has spent most of her career innovating synthetic fabrics and creating cutting edge construction techniques. Star is passionately focused on small-scale domestic manufacturing and the use of high-performance natural fibers.

 
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Jason Matlo

HEAD OF FASHION DESIGN AND CREATIVE DIRECTION

Jason Matlo is a Canadian fashion designer who has been in the business for fifteen years. With three lines and a devoted clientele for both his commercially available garments and custom creations, Matlo has been able to utilize his couture background to create exceptional collections.

Matlo launched his first commercially available collection in 2005, which was immediately recognized by the Canadian fashion industry with editorial coverage in Elle, Flare, Hello, Lucky and other fashion publications. Matlo’s collections have been featured in top boutiques across the United States and Canada including the Room at the Hudson’s Bay.

Synonymous with sexy and sophisticated evening wear, Matlo has designed for celebrities including Sara Ramirez (Grey’s Anatomy), R & B Singer Mya, Susan Lucci (All My Children), Gabrielle Miller (Corner Gas), Erin Cebula (ET Canada) and most recently, Teri Hatcher, for the TV series SuperGirl.

Jason Matlo’s creations have been showcased on the red carpets of the Academy Awards, People’s Choice Awards, Cannes and Toronto film festivals, and The Juno’s.

All Jason Matlo garments are designed and manufactured in Canada.

 
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Jessica Hsu

HEAD OF GERBER

Jessica has worked in the fashion industry for almost three decades for brands such as Karma Athletics, Lotuswear Designs Ltd., and Design Group—just to name a few. In addition to these valuable experiences, she designs, creates and produces pet wear, uniforms, wedding gowns and other custom formal wear with impressive results.

Jessica is formally trained in British, Canadian and Japanese pattern drafting techniques. A graduate of LaSalle College, Van Nung University, Chin-Chin Institute of Fashion Design, and the Central Saint Martins University of Art short term fashion Design, Jessica has demonstrated a perpetual drive for excellence and constant growth. While Jessica continues to perfect her craft as a freelance designer, it is her dedication and technical expertise that have made her a highly valued employee, instructor and mentor.

In addition to being passionate about passing on her knowledge of fashion to aspiring designers, Jessica nurtures her own creativity by taking inspiration from the opportunities around her including yoga, painting, travel, and nature.

 
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Julie Berg

HEAD OF PRODUCT DEVELOPMENT and MARKETING AND BRANDING

Julie Berg brings 25 years of forward-thinking fashion design and energy-fuelled marketing talent to the table. A product development specialist for both retail and private labels, she’s crafted contemporary designer sportswear and accessories collections for small-sized independent retailers and big brands alike.

Working since the early ’90s with Vancouver’s Neto Leather label, she’s been a creative resource for Canadian retailers Harry Rosen, Bod & Christensen, and Leone, and for US majors such as Nordstrom, Saks Fifth Avenue, and Boston Proper. Travelling across North America and Europe to industry trade shows, Julie has worked with fashion buyers and agencies to assist in marketing positioning and distribution, and with textile mills and tanneries for product development.

As a business entrepreneur, she launched her own eco-sportswear label, Know Wear, whose tourism-targeted client list boasted Princess Cruise Lines, BC Ferries and Royal BC Museum, and reached targeted sales projections of $1M in the third year of operation. For the last six years, Julie has served as a full-time professor at prestigious Vancouver art colleges, instructing in both the design and marketing disciplines, ensuring excellent outcomes for the next generation of industry innovators.

 
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Kimberley Burgess 

Senior Marketing Instructor

With more than 20 years experience in the fashion industry Kimberley has had the opportunity to work in various fields. Her work has taken her around the world working side by side with women based Artisan businesses and imported their  products into Canada. Being part of a Design Team for an Organic Bedding Company that won Best New Design at New York's Annual Gift Show was a highlight at a time when Organic products were just starting to enter the market. Kimberley has been part of the expansion for H&M and COS Stores, opening stores in the US and Canada and she continues to work it a management level for COS Stores. She has been an Instructor at the Vancouver College of Art and Design for the past 3 years, teaching  Retail Business, Fashion Buying, Marketing and Branding.